JAVS Summer 1997

41

25% of respondents who answered this ques tionnaire suggested that a status quo be main tained. Changes requested were the placement of ads, the cover logo, and the use of color and type of paper. More than one-third of JAVS respondents thoroughly read each issue while a further 530/0 read some articles in detail and skim the rest. The combination Teacher and Professional Musician comprised the largest single group of respondents with 450/0. A further 17% indicated Amateur Musician, 11 % indicated Professional Musician, and 50/0 indicated Student. 570/0 of JAVS readers also read Strings, 52% also read Strad, 33% also read Chamber Music America, and 240/0 also read ASTA. Analysis The level of satisfaction with JAVS and its content is outstanding; respondents wrote numerous positive comments.

SUGGESTIONS Comments fronl respondents relating to the changes, additions, and general comments areas of the jAVS survey have been combined and grouped under the following headings: -Endorsement of Present JAVS -Qualified Endorsement -Critical Comments -Specific Administrative/Aesthetic Suggestions -Specific Content Suggestions -Nonspecific General Suggestions to JAVS -Specific Content Areas to Reduce ENDORSEMENT OF PRESENT jAVS 27 different comments were made by 80 respondents that clearly endorsed the current offerings of jAVS, for example:

23 9 6 3 3 2 1 1

Nothing Professionally Presented

Glad JAVS Exists Attractive Format Reader Friendly Essential Reading JAVS Becomes Daily Tool Remains Voice of Inspiration

'I{pre and •Over 7,00 • Classical • Pree~